Data is one of the most vital factors that determine your presence online and without the right kind of content online your business is going nowhere. If you are keen on increasing your online presence you need to have the right content in the right place. It is also essential for you to ensure that the content you are using is original and not copied from any other source. There are websites that provide you with content and ideas that can be copied, however this copied content is scattered all over the Internet and it does no good for your website. Some people even believe that they can simply copy content from multiple websites and not get caught. However the truth is a search engine identifies copied content instantly even if it is from multiple websites and this means your website gets a bad and negative reputation. If you are wondering how you can check whether or not the content you are using is plagiarized or not all you need to do is invest in the right kind plagiarism checker software.This software helps to identify whether content is plagiarized or not and if it is then what needs to be done in order to rectify the plagiarized data. Once you are able to identify where the content has been copied from and which line needs to be changed you can rectify the data immediately. Copied content ensures that you website gets pushed to the bottom of search engines because search engines have zero tolerance towards copied content. Since the content on the website is copied it will hamper your business progress and push you behind. This software also helps you to learn the basic rules of Plagiarism and how to avoid it.